Girls With Game is on a mission to challenge the inequality that exists in gaming and esports by delivering inspiration and support to women gamers from all walks of life. They believe that women need more ways to communicate and share their passion for video games — from the ones they play on their phones to the ones that professional esports gamers play in sold out stadiums around the world.
BLNKT designed a brand identity that draws on signifiers in gaming while still remaining industry-neutral. At its core the brand mark symbolizes strength, passion and community — values that will hold true as Girls With Game grows.
Scope
Brand identity
Brand book
Website landing page